Is it summer yet? Not quite, but it can be summer any time of year with a few easy DIY decorations and promotions.

Studies have shown that the sunshine and bright colors of summer have a positive effect on mood. It’s pretty obvious why. If being at your business gives your customers a boost of happiness, they’re more likely to spend more time there. The summer effect will also spread some happy vibes to your team, especially if you make your “summerizing” efforts a team building activity.

DIY Summer Decorations

It’s all about bright colors. Here are some ideas for decorations to bring the summer indoors.

  1. Colorful flags like pennants or picado banners bring a bright, festive mood whether your business is a brick-and-mortar establishment, on wheels, or a pop-up shop.
  2. Paper flowers are customizable, so you can incorporate your brand colors into some of the petals. Making them is also a great activity for team building.
  3. Vases or large mason jars full of sand and seashells bring the beach inside.
  4. Replace some seating with beach chairs and put umbrellas in out-of-the-way corners.
  5. Use window paint to add some bright summer imagery inside and outside.

El Rayo Taqueira in Maine put up colorful flags and fresh flowers to add more brightness to the decor.

Summer Promotions

Spread summer with some personalized, branded promotional items.

  1. Beach towels and totes
  2. Sunscreen
  3. Sunglasses
  4. Water bottles

Incorporate these items in your decorations, too, so customers can see and ask about them. And make sure to post photos of your new decor on social media!